about us

What is Tastefully Simple?

Our name says it all! Tastefully Simple was founded in 1995 by Jill Blashack Strahan on the belief that people are in search of crazy delicious food that's insanely easy to prepare. Headquartered in central Minnesota where Jill grew up, our first "warehouse" was a small shed where orders were packed on a pool table. Currently approximately 75 team members work from a state-of-the-art facility at 1920 Turning Leaf Lane SW in Alexandria, MN.

About TS | Tastefully Simple
Our Way of Doing Business
Tastefully Simple started as a party plan company, and this model continues to be our largest selling channel, with thousands of independent consultants throughout the country. They share our made-in-the-USA seasonings, sauces, baking mixes and meal and entertaining kits and gifts through home tastings, online parties, catalog sales and tastefullysimple.com

Product Offerings
Though we're best known for our top-selling Bountiful Beer Bread Mix®, Tastefully Simple's product line includes signature seasonings, sauces and baking mixes, all prepared by adding two additional ingredients or less. Our TS EatWell products, which constitute 85% of our line, are clean-label foods that contain no artificial colors, flavors or preservatives.

Business Opportunity
As an entrepreneurial company, Tastefully Simple has always championed the opportunity for individuals - especially women - to become independent business owners as Tastefully Simple consultants. They earn sales commissions up to 40% and additional leadership income based on the sales of their teams. The company offers additional bonuses and incentives, including trips. Training and motivation is provided through annual national and leadership conferences as well as other events and online media.

Tastefully Simple is known for its high-energy corporate culture, which extends to our consultant salesforce. Our Law of Abundancy, Law of Realness and Law of Magic define how team members and consultants represent us in the world. Each year, select consultants and team members, nominated by their peers, are honored for exemplifying the company's core values.

Tastefully Simple is proud to have been recognized as a top company in the direct sales industry. In 2000, Founder & CEO Jill Blashack Strahan was named an Ernst & Young Emerging Entrepreneur of the Year in the Minnesota and Dakota region. In 2005, the company was included in Inc. magazine's 500 Hall of Fame list for making the Inc. 500 list five times, and Jill Blashack Strahan was award Inc. 500 All-Star status.
Additional awards include Top Small Company Workplaces national winner (Inc. magazine and Winning Workplaces, 2011), Stevie Award for Women in Business Employer of the Year and Website of the Year (2008), and national finalist in Top Small Workplaces by The Wall Street Journal and Winning Workplaces (2008). The company ranked among top 5% of employers nationwide in employee satisfaction seven years running, according to a 2011 survey.